Affiliate Disclosure

Furra is an independent dog food review and rating platform. We never accept payment from brands to influence our scores. All ratings are generated purely by algorithm based on ingredients, nutrition, and value.

Amazon Associates

Furra is a participant in the Amazon Associates Programme, an affiliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.co.uk.

As an Amazon Associate, Furra earns from qualifying purchases. This means that if you click a link to Amazon on our site and make a purchase, we may receive a small commission at no extra cost to you.

Other Affiliate Links

In addition to Amazon, some product pages may contain links to other retailers. Where we have an affiliate relationship with a retailer, clicking through and making a purchase may earn Furra a small commission. These are always clearly marked as purchase links.

How This Affects Our Reviews

It doesn't. Our FurScore ratings are calculated algorithmically from publicly available nutritional data and ingredient quality. Affiliate relationships have no bearing on which products appear on Furra, how they are scored, or in what order they are displayed.

We link to products based on their scores and relevance, not on commission rates or commercial arrangements with brands or retailers.

Cookies

When you click an affiliate link, the retailer (e.g. Amazon) may set cookies on your device to track the referral. This is explained further in our Privacy Policy.

Questions

If you have any questions about our affiliate relationships, please get in touch.